With almost 6 years of experience in brand identity development, visual communication across both physical and digital touchpoints, a growing interest in art direction, and visual merchandising in the last 2 years, my work is rooted in preserving brand essence and amplifying brand experience.

Organised systems and processes are key to how I work, and I find joy in the process and ideation. This might also explain why I enjoy experimenting with adventurous food and recipe ideas over at @peachy.rachy, where I document my home-cooked creations.